I was a Journalist uncovering and crafting compelling narratives.
I was a PR & Communications Manager shaping brand stories and enhancing brand visibility.
I was also a Marketing Manager developing and executing comprehensive marketing plans.
Today, I put all of the above into a blender and use it to help some of the world’s biggest brands to grow creatively, culturally, and financially.
Working closely with business founders and executives, I develop and implement brand strategies, positioning, expression systems, and strategic messaging that align with their vision and goals. I a biggest fan of applying the power of aesthetics and creativity to help brands stand out and appeal to their target audiences. My mission is to help brands connect with people on an emotional level and achieve business results.